Wang Tongzhou expressed that as a large international company, CCCC has Chinese brands including CCCC, CHEC, CRBC, ZPMC, and Greentown, which enjoy a good reputation at home and abroad, and overseas well-known brands including Australia's John Holland, America's F&G, Brazil's Concremat, and Portugal's Mota. CCCC takes brand influence as a key indicator to build a world-class enterprise and strengthen its brand strategy, and strives to build a world-class enterprise with global competitiveness in technology, management and quality.

Wang Tongzhou introduced CCCC's experience of brand construction from five aspects:

The first aspect is quality. CCCC has created national name cards including "Chinese roads, ports, bridges, and artificial islands, as well as Chinese equipment" to lay a solid foundation for its brands with high-quality products and services.

Second, innovation. CCCC has made continuous efforts for more breakthroughs in key and core technologies to build the core of its brands with high-level technologies.

Third, green development. CCCC has prioritized the development of green industries, green equipment, and carbon asset management to increase the value of the brand with high-efficient ecological progress.

Fourth,responsibility. CCCC has actively shoulder long-term and systematic social practices to show its brand responsibility.

Fifth, publicity. CCCC has paid high attention to brand construction and publicity to improve its brand image.

CCCC was awarded excellent cases of Chinese brand innovation and corporate social responsibility in 2022.